OCBC Securities is a subsidiary of OCBC Bank, one of the largest financial
services group in Southeast Asia by assets and among the world's most
highly-rated banks. OCBC Bank and its subsidiaries offer a broad array of
specialist financial and wealth management services, ranging from
consumer, corporate, investment, private and transaction banking to
treasury, insurance, asset management and stock broking services.
Our challenge was to bring sophistication, interest and a sense of excitement for one of the great divisions of OCBC, OCBC Securities.
We used our design intelligence process to create a creative and memorable marketing collaterals. Our creative approach was to focus on reader’s perspective as we built great connection of user experience by simplifying the old method of long description and texts into short but sharp explanation of text and images combined.
The marketing collaterals have been well received by clients and in addition, works as an effective promotional content marketing tool.
For any question please provide your information below so we can contact you shortly.