Tokio Marine

The Challenge

PT Tokio Marine Life Insurance Indonesia (TMLI) is one of the subsidiaries of Tokio Marine Group, the oldest insurance group in Japan, established since 1879. The presence of TMLI is to give the right solutions to the need for life insurance products and services. TMLI provides a wide range of life insurance products such as unit-linked, traditional and sharia products, which are marketed through agency as well as alternative distribution channel.
We were commissioned to develop a suite company introduction and profile to explain, simply and make people aware of TMLI great range of services.

Our Approach

We used our design intelligence process to create a creative and memorable company profile. Our creative approach was to use the accurate data and statistics rather than long text to create a really good user experience for readers and potential members.

The Result

Over a short project timeline we delivered a great company profile and successfully help boosting company sales conversion.

Creative Direction

Jonathan Krisyadi



Our association is passionate about aligning business strategy with design.

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